As the real estate market cools, individuals and families considering buying a new home must evaluate many factors. Every search of homes for sale has common elements: location, proximity to good schools and employment, area attractions and distance to family and friends. Some evaluating the market may wish for an older home while others who want to buy a new house prefer the modern amenities common to most new homes offered by various new home builders.

It is a buyer's market and every new home builder is competing for a shrinking pool of customers. Every home buyer is unique yet each will come across dozens of names when researching the homebuilder industry. The competition is fierce and home builders are outdoing each other with incentives and freebies all designed to bring new home buyers into the sales office. The potential new home buyer is advised to look underneath the noisy sales pitches and marketing efforts and evaluate new home builders based on competence, relevance to individual needs and reputation.

This article will offer 5 tips for success for finding the ideal home builder.

1. Solicit Referrals from Family and Friends
Your friends and family know you best. If they have bought a new home from a homebuilder, ask them how they found the home builder and who they recommend (and indeed, who they would avoid). If you have been inside their home, ask yourself if you like it and ask them if they are having problems. Remember, a referral from friends and family is more valuable than one from a stranger - or a marketing pitch.

2. Research Area Home Builders
87% of future home buyers begin their search online for the simple reason that, because a new home purchase is the biggest purchase of a lifetime, it is best to know your options. But there are a lot of new home builders out there. In busy markets like North Carolina, there are literally dozens all competing for business. Visit their websites. If they invest in a good website with valuable information, it shows they care about demonstrating professionalism and integrity. If they speak to your needs (upmarket, first time home buyer, large family, etc.), it suggests they have worked with people like you. If a website is all glitz and little substance, do not call. If the site has valuable information, interactive floor plans, new house plans, sample photos and the functionality to print plans and brochures, this demonstrates competence. So if you like the site - and like the information it contains - sign up for information. You may be given special promotions and will be the first to hear of new offerings.

3. Research the Experience of Previous Customers
It is extremely unlikely that you will be the first person to buy a home from a prospective homebuilder. Because the internet offers such a diversity of voices and opinions, if you do not know anyone who has worked with a considered homebuilder before, see what the online community has to say about the home builder. Some homebuilders have inspired such contempt that websites exist to showcase reasons to avoid them while others have created incredible loyalty. A little research may save you hours of pain and thousands of dollars.

4. Tour Model Homes and Ask Questions
When a home builder unveils a community of new homes for sale, there will be a model home open for public tours. Take one. Some "tip of the iceberg" questions to ask include: How often will access to the new home be given during building; Are there any fees required that need to be paid upon closing; How many times has a given plan been built; Is there a premium on the home site; What will be built on adjoining properties; What are area zoning laws; and How is code-compliance guaranteed?

5. Read the Paperwork
The new home purchase is a major decision so take the time to read all documents thoroughly. If something is unclear, ask questions. Everybody says "read the fine print" but in this case, perhaps more than any other, this is crucial.

By: Robert OShaughnessy

Whether you are BRAND NEW to real estate investing or an expert in the game, it's critical that you understand these 7 Simple Steps to real estate investing.
OK... Now, having said that... The real estate market WILL change and what is "working" today in real estate may not in the future. The rental market was strong a decade ago, but has been soft in recent years. We are getting ready for a turn once again.

Real Estate IS a cycle, and cycles have some degree of predictability. With predictability, you can grow your real estate business into a cash-producing, profit-pulling machine that runs itself WITH the changing real estate market trends. It is still possible to make money in real estate. In fact, now is just as good a time as any to get started in real estate investing.

But, you've got to make wise investments. Sure, you may make some SERIOUS cash in pre-construction, but what happens if (no, not if - when) the market shifts and there are suddenly 35 identical properties on the market for sale in the same building? How long can you afford to carry a negative cash flow on the property?

Or how about taking over property 'subject to'? Sure, it's a great strategy and lenders may be inclined to turn the other way and not exercise the "due on sale" clause as long as the interest rates are at rock bottom prices (You know, those sellers that you're usually taking property subject to from usually don't have the lowest interest rates, right?) If the interest rates spike to 10-11%, don't you think lenders might be MUCH MORE inclined to exercise their option to make you pay off the 6.5% note?

What this means is simply that you must be experienced in the basics - the tried and true techniques, strategies and systems that have worked in the past, are STILL working and will work in the future. You've got to have all the tools in your bag so that you can go with the flow and not be affected when real estate markets begin to shift (which they are already in the process of doing, in case you've missed that memo!

1 - Set your plan:
Figure out what your long term real estate goals are (aka retirement and wealth building) and figure out what your short term needs are with regard to making money in real estate. Then, set up the proper entities and put the plan in place.

2 - Determine what your target market will be:
You cannot be all things to all real estate markets. If foreclosures appeal to you, start investing in the foreclosure market. If you want to be a landlord, look to out of state owners to focus your real estate marketing efforts.

3 - Be consistent and persistent:
Real Estate is not a get rich quick scheme. Real Estate is get wealthy over time and put some quick cash in your pocket today. You've got to follow your plan and stick with it to see real results in real estate. You've also got to continue to increase your education and your experience.

4 - Don't fall into the "Analysis Paralysis":
Learn to analyze properties quickly. Don't get caught up overthinking. It's quite simple actually: What's the property worth? What does the property need for repairs? And how much can you get the property for? It all comes down to numbers!

5 - Become a master of finance!:
Real estate is the business of marketing and finance. You must learn about mortgages and interest rates and loan programs that are out there. You must know how to use finance to negotiate your deals and to sell your properties.

6 - Become a skilled problem solver:
The reason you will get real estate deals that others don't, is because you are able to solve people's problems. Anything goes on the real estate playing field. You've got to be ready!

7 - You must continue your education:
It is important that you are always investing in your education and learning new tactics, strategies and tips that will help you make more in real estate.

If you enjoyed this article, make sure to look up the other articles discussing The 7 Simple Steps To Making Money on Real Estate. The next article discusses Step #1 - set your plan in further detail!

By: Heather Seitz